Dead on Arrival: 12 Hyped Tech Devices That Flopped Hard (and Why)

11. Juicero: The Squeeze That Wasn't Worth It

Juicero marketed itself as a high-tech juicing solution, offering pre-packaged fruit and vegetable packs that could be pressed into juice with a proprietary machine. However, when it was revealed that the packs could be squeezed by hand, rendering the expensive machine unnecessary, the product quickly lost credibility. Juicero's downfall highlights the dangers of over-engineering and the importance of transparency and value in product offerings. It serves as a reminder that technological innovation must be meaningful and genuinely enhance the consumer experience to justify its existence.